$110,000/month selling green tech products [with my father]

Entrepreneurs

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Hey – Pat from StarterStory.com here with another interview.

Today’s interview is with Borja Eraso (u/u/lazzaroinferno) of tutiendaenergetica.es, a brand that makes green tech products

Some stats:

Product: green tech products Revenue/mo: $110,000 Started: November 2009 Location: Pamplona Founders: 2 Employees: 10 Hello! Who are you and what business did you start?

My name is Borja. I am a 36-year-old father-of-three from Spain that runs a retail business called tutiendaenergetica.es (it translates as “yourenergyshop” in Spanish). We have a shop in Pamplona – yes, that’s where the Running of the Bulls happens! – and an ecommerce site aimed at the Spanish market. We sell – mainly to end users – 2 types of “green tech” products, as I call them:

Solar PV components , such as solar modules, inverters, charge controllers, batteries… We also provide ad-hoc technical proposals – based on each client’s energy consumption patterns – and professional installation services across Spain.

Electric Mobility vehicles , such as e-scooters, electric bikes, e-kits, motorcycles, mobility scooters, e-skateboards…. We have our brand, Fotona Mobility, that has recently started offering for distribution to other retail businesses on a B2B basis. Also, we have specialized in manufacturing/renewing lithium-ion batteries which allows us to offer our electric vehicles with different range options depending on the user’s needs (and pocket!). Finally, but not least important, we have a repair workshop to provide an excellent after-sale service to both our clients and users from other brands.

What’s so unique about our business is that

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